Free template

Website brief and tender template

The document to send to every agency you ask for a quote. Fill it in once and the quotes become comparable: same scope, same requirements, same deadline.

What you get

A Word file with twelve sections. Each one explains in a sentence why it matters, then asks the questions a good agency is going to ask anyway. You answer briefly, delete what does not apply, and send.

Most businesses finish it in an hour or two. The budget and the goals are the two sections that decide everything else.

  1. 1About the business
  2. 2Why a new website, and what it must achieve
  3. 3Who the site is for
  4. 4Today's website
  5. 5Scope: pages and functions
  6. 6Content: text, images and languages
  7. 7Design and brand
  8. 8Technical requirements
  9. 9After launch
  10. 10Budget and timeline
  11. 11What the quote must contain
  12. 12Attachments

Who it is for

Anyone running a small or medium-sized business who is about to ask two or three agencies to quote on a website. We made it at Ibenta, but it is free to use, with us or with anyone else.

Get the template

The Word file arrives in your inbox straight away. Budget and start are optional, but we fill them into your copy if you tell us.

No newsletter. One email with the template, and at most one reply from us if you ask something.